Shear Artistry
Logo & Branding
Overview
Shear Artistry is a salon that has been open since 1983. The owner reached out to me for a company rebrand, looking for a sleek modern image to compete with other contemporary companies in the region.
After discussing the future of the brand and creating a few rounds of logo options, we developed a mark that incorporates the intertwined initials of the company name forming a heart representing the love and care they have for their customers and each other.
Deliverables
For the rebrand, I created a new logo lockup as well as color palettes to use in print and digital media.
We also created:
grand opening invitations
business + appointment cards
referral cards
gift bags
product tags
social media posts
